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Kraft launches the Triple Double Oreo cookie; combined chocolate, vanilla creme layers

Kraft Foods, headquartered in Northfield, Illinois, has introduced the Triple Double Oreo, which combines a layer of vanilla cream, a layer of chocolate cream and the three familiar chocolate wafers. Kraft's Nabisco unit, headquartered n East Hanover, New Jersey, will launch television advertising featuring Shaquille O'Neal, Eli Manning, Venus Williams and Apolo Ohno in early September.